Tag Archives: new ideas


Brainstorming is one of the most known and diffused creativity boosting techniques used for getting fresh ideas. While brainstorming can also be done by individuals, it is most effective when done in a group of 10-12 people.
The technique is in principle very simple.

A topic of discussion should be clarified and well defined at the beginning of a brainstorming session, possibly in terms of a question to answer. The definition of the task is important and one of the key of a successful brainstorming session. It should contain the least of possible information, and definitely no indication about possible solutions. Continue reading Brainstorming

Thinking outside the box

Have you ever wanted to have a thinking cap?
Really! I sometimes wish I had one helping me out of my fixed thoughts. Unless you know Allan Snyder, director of the University of Sydney’s Centre for the Mind, who has just invented one, you need to get thinking outside the box using some other techniques.
How often do you get stuck in your research and feel like you need new ideas to get back on track again?
Science and creativity is not an oxymoron.
Indeed good scientific achievements are often the results of a vision that other people missed to see.

But what is creativity? Continue reading Thinking outside the box